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Aliaa Abdelrouf Mohamed

Product & UI/UX Designer

Egypt — Remote / On-site

Portrait of Aliaa Abdelrouf Mohamed

Product & UI/UX Designer with 3 years delivering 35+ projects across Saudi, Gulf, US, and Egyptian markets. Native RTL/bilingual (Arabic + English) design fluency. Expert in Interaction Design, Visual Design, advanced Figma Variables, semantic token architectures, and WCAG 2.1 AA accessibility. Proven at high-volume, high-complexity execution — 1,400+ screens across SaaS dashboards, mobile apps, responsive web, and gaming UI. Design Thinking approach and system-level logic transfer directly to complex UI environments including Automotive HMI.

Experience

  1. UI/UX Designer

    Jan 2025 — Aug 2025

    AvnologySaudi Arabia — Remote

    Architected a 120+ component library, produced 1,400+ screens across 10 projects, led end-to-end design processes, designed 30+ interaction patterns, and owned requirements analysis, Information Architecture, and Figma Dev Mode handoff.

    • Architected a 120+ component library with semantic Figma Variable layers and multi-mode tokens, enabling 3 concurrent product teams to ship consistent UI without per-screen reviews.
    • Produced 1,400+ screens across 10 projects — SaaS dashboards, 2 mobile apps, responsive websites — applying RTL-first layout logic, bidirectional typography, and Arabic-market UX conventions.
    • Led end-to-end process: user research, personas, low-fidelity wireframes, high-fidelity (hi-fi) UI, and structured user story mapping to align client goals with final solutions.
    • Designed 30+ interaction patterns — loading states, form validation, navigation transitions — mapped to specific user action triggers; earned client sign-off in product demos.
    • Owned requirements analysis, Information Architecture (IA) and Figma Dev Mode handoff, leveraging HTML/CSS/JS knowledge to streamline communication with the development team.
  2. Product Designer

    Jul 2024 — Feb 2025

    WebJetXUSA — Remote

    Designed responsive SaaS dashboard screens, restructured Information Architecture, collaborated in two-week sprint cycles, and introduced shared Figma component vocabulary and annotation conventions.

    • Designed 30+ responsive SaaS dashboard screens applying WCAG 2.1 AA contrast standards; restructured Information Architecture (IA) to reduce navigation depth by 2 steps per primary task flow.
    • Delivered against two-week sprint cycles with zero missed handoff deadlines over 8 months, embedded in a cross-functional US-timezone team of product managers, engineers, and QA.
    • Introduced shared Figma component vocabulary and annotation conventions, reducing design-to-developer ambiguity and shortening QA revision rounds on the first system iteration.
  3. UI/UX Instructor

    Aug 2024 — Present

    Google DSC & Microsoft Student Chapter

    Mentored 50+ students using a structured Design Thinking curriculum. All participants launched portfolio projects within 8 weeks; 20+ written commendations received.

    • Mentored 50+ students using a structured Design Thinking curriculum.
    • All participants launched portfolio projects within 8 weeks; 20+ written commendations received.
  4. Product Designer

    Aug 2023 — Nov 2023

    MYM CompanyEgypt — On-site

    Contributed to a large-scale product by co-owning Information Architecture, Interaction Design patterns, component alignment, and cross-flow visual consistency. Facilitated ideation sessions using Design Thinking methods during a high-ambiguity scoping phase.

    • Contributed to a large-scale product (2 primary flows, 2 sub-flows) — co-owning Information Architecture (IA), Interaction Design patterns, component alignment, and cross-flow visual consistency.
    • Facilitated ideation sessions using Design Thinking methods (sketching sprints, affinity mapping) that unblocked the team during a high-ambiguity scoping phase.
  5. UI/UX Designer

    Oct 2023 — Nov 2023

    Coding SamuraiRemote

    Sole designer across the full product cycle, delivering complete design handoff 27% ahead of schedule through parallel low-fidelity wireframing and high-fidelity Visual Design production.

    • Sole designer across the full product cycle — user story mapping, low-fidelity wireframes, high-fidelity (hi-fi) UI and interactive Figma prototype. Applied A/B testing principles to evaluate two navigation structures; simplified from 5 steps to 3, achieving stakeholder sign-off in the first review.
    • Delivered complete design handoff 27% ahead of schedule by running low-fidelity wireframing and high-fidelity Visual Design production as parallel workstreams.

Projects

Savor — Accessibility & Interaction Design Case Study

Audio-first food delivery app for blind/VI users. Design Thinking process: WCAG 2.1 AA audit, personas, user stories, low-fidelity sitemap, high-fidelity (hi-fi) UI.

  • Design Thinking
  • WCAG 2.1 AA
  • Personas
  • User Stories
  • Low-fidelity sitemap
  • High-fidelity UI

Batman vs Joker — Advanced Prototyping & Visual Design

Fully interactive Figma game using Variables, Smart Animate, and timed state logic. Demonstrates Interaction Design and Visual Design depth.

  • Figma
  • Variables
  • Smart Animate
  • Timed state logic
  • Interaction Design
  • Visual Design

Spider Chart Variables Challenge — Design Systems

Multi-mode token architecture and dynamic component theming demonstrating scalable, handoff-ready system design.

  • Multi-mode token architecture
  • Dynamic component theming
  • Design Systems

Group Solutions Dashboard (NDA)

Enterprise SaaS dashboard, US market. Details available on request.

  • Enterprise SaaS
  • Dashboard Design

Skills

UX & Research
  • Design Thinking
  • User Interviews
  • Usability Testing
  • A/B Testing
  • Heuristic Evaluation
  • Personas
  • User Stories
  • User Journey Mapping
  • Information Architecture (IA)
UI & Visual Design
  • Interaction Design
  • Visual Design
  • Responsive Web & Mobile
  • RTL/EN Bilingual Layout
  • UI Animation
  • Low-fidelity & High-fidelity (hi-fi) Prototyping
  • Gaming UI
  • 3D UI
  • Automotive HMI
Design Systems
  • Figma Variables (multi-mode)
  • Semantic Token Architecture
  • Component Libraries
  • Style Guides
  • Dev Mode Handoff (HTML/CSS/JS Literacy)
Accessibility
  • WCAG 2.1 AA
  • Inclusive Design
  • Contrast Auditing
  • Touch Target Standards
  • Screen Reader Flow Mapping
Tools
  • Figma
  • FigJam
  • Photoshop
  • Illustrator
  • Premiere
  • Miro
  • Notion
  • Jira
  • Trello
  • Blender
  • Framer
AI Workflows
  • Figma make
  • Midjourney
  • Google AI Studio
  • Gemini
  • Stitch
  • ChatGPT for UX writing & research synthesis
Soft Skills
  • Stakeholder Management
  • Cross-functional Communication
  • Presentation Skills
  • Problem-Solving
Languages
  • Arabic: Native
  • English: Intermediate (B1/B2)
  • Spanish: Beginner (Conversational)

Education

  • Bachelor's Degree in Sociology

    2025

    Al-Azhar University — Faculty of Human Studies

Certifications

  • Design Tokens & Variables

    Osama El-Draeny

  • Certified UI/UX Instructor

    Google DSC

  • AICE Program

    ALX

  • Microsoft UI/UX Training Workshops

    Microsoft

  • UX Design Fundamentals

    Mahara Tech

  • AI Tools for Software Engineers

    Manara

  • Enterprise Design Thinking Practitioner

    IBM

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